Halo 4 launch blasts past Hollywood
The Xbox shooter brought in $200m within 24 hours of its launch – easily outdoing first-day takings by cinema blockbusters
- Halo 4’s Master Chief congratulates Peter Gagnon of Seattle on being the first person to purcase the Xbox 360 game.
If you want to catch the largest-grossing entertainment launch of the year so far, you can forget about Skyfall – or, indeed, the cinema. Microsoft'sXbox 360 shooter videogame Halo 4 brought in $220m (£138m) within 24 hours of its launch on Tuesday.
The figure tops the record-breaking first-day cinema takings of Harry Potter and the Deathly Hallows: Part Two, which made $91m at the box office in its opening day in July 2011. (The new James Bond film Skyfalltook $89m in its first weekend, from Friday to Saturday, this month.)
Halo 4 launch blasts past Hollywood
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